Nowadays, advertisements can be found everywhere in big cities. They shout at us from the television screen and radio loudspeakers, wave to us from every page of the newspaper, signal to us from the roadside billboards all day and flash messages to us in colored lights all night.
Faced with a flood of advertisement, some people wonder whether it is necessary to have such huge sums spent on advertising. They often cite in illustration of it the attractive, but false and deceptive advertisements to which many consumers fall victim. Why don't we stop advertising and use the money to reduce the price of goods? It sounds like a good idea, but they fail to notice the contribution advertising makes to our society. Because the production of a better product to compete for customers' money is the goal of advertisers, customers are thus given a chance to compare their products and get the best and cheapest one. Besides, as the advertisement can provide people with a lot of immediate and detailed information as to the availability of a certain product, or a service or a job, it makes life much more convenient. And another thing we mustn't forget: the fact that we pay so little for our daily newspapers and TV programs is due entirely to the money spent by advertisers.
Advertising performs such a useful service to our society that we can't imagine what would happen if there were no advertisements. (198 words
课改提倡多鼓励学生,以此激发学生学习兴趣和自信心,这样不少老师便片面认为,课堂教学上鼓励的力度越大,学生学习积极性便会越高,因而在音乐课堂上频繁出现了老师“号召”同学们“掌声鼓励”,同学们就一起伸出小手拍着,“棒棒,你最棒!”,同学回答问题正确时,老师评价同学也只是仅限于“你真棒!”,“你真勇敢”……这些表扬方式,使得音乐课堂上掌声不断,“你真棒”的赞扬声不绝于耳。这些年的音乐教学经验告诉我,这种外在激励,在学生一开始接触时,都会视为一种动力,一种鞭策,但是长此以往,鼓励者会变成一种机械动作,被鼓励者也会习以为常,而起不到鼓励作用。心理学研究表明,过多的外在鼓励,不利于培养学生内在的持久的学习兴趣,也不利于学生良好品质的发展。《音乐课程标准》中指出:“音乐课程评价应通过科学的课程评价,有效地促进学生发展,激励教师进取,完善教学管理,推动音乐课程的建设与发展;应有利于学生了解自己的进步 ,发现和发展音乐的潜能,建立自信,促进音乐感知表现和创造等能力的'发展。”由此我们可以看出,新课改提倡鼓励学生,并不意味着就是要在课堂上说几句简单的赞扬语,做几个赞扬的动作,而是要使评价学生的全面发展,特别是要促进学生健康人格的发展。
音乐教学中重视对学生学习的评价是激励不同层次学生学习的催化剂。对素质好的学生,因为它们的成功率比较高、自信心比较强,评价他们的学习可以严格一点,有利于促进他们更加勤奋,对于素质较差的学要捕捉他们的闪光点,如个别五音不全的学生,他歌唱得不好,但吹口琴、吹竖笛、敲打击乐比较好,教师应及时的评价很不错,以后还要多练。激发了后进生的自信心,促进了后进生的参与意识。在教师的帮助下,使学生们在不同的起跑线上自我完善。
总之,《音乐教育》以丰富的课堂教学形式表达出来,很好地帮助了我们音乐教师整理教学思想,提升了教育理念,并积极探索与实践的结合,特别注重把教学理论和研究成果运用于实际教学,指导教学工作,同时也注重将教学经验总结上升到理论层面。读了此杂志,让我感触很深,留给我思考的也很多,我会继续将读书进行到底,活到老学到老。
课改提倡多鼓励学生,以此激发学生学习兴趣和自信心,这样不少老师便片面认为,课堂教学上鼓励的力度越大,学生学习积极性便会越高,因而在音乐课堂上频繁出现了老师“号召”同学们“掌声鼓励”,同学们就一起伸出小手拍着,“棒棒,你最棒!”,同学回答问题正确时,老师评价同学也只是仅限于“你真棒!”,“你真勇敢”……这些表扬方式,使得音乐课堂上掌声不断,“你真棒”的赞扬声不绝于耳。这些年的音乐教学经验告诉我,这种外在激励,在学生一开始接触时,都会视为一种动力,一种鞭策,但是长此以往,鼓励者会变成一种机械动作,被鼓励者也会习以为常,而起不到鼓励作用。心理学研究表明,过多的外在鼓励,不利于培养学生内在的持久的学习兴趣,也不利于学生良好品质的发展。《音乐课程标准》中指出:“音乐课程评价应通过科学的课程评价,有效地促进学生发展,激励教师进取,完善教学管理,推动音乐课程的建设与发展;应有利于学生了解自己的进步 ,发现和发展音乐的潜能,建立自信,促进音乐感知表现和创造等能力的发展。”由此我们可以看出,新课改提倡鼓励学生,并不意味着就是要在课堂上说几句简单的赞扬语,做几个赞扬的动作,而是要使评价学生的全面发展,特别是要促进学生健康人格的发展。
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