Nowadays, advertisements can be found everywhere in big cities. They shout at us from the television screen and radio loudspeakers, wave to us from every page of the newspaper, signal to us from the roadside billboards all day and flash messages to us in colored lights all night.
Faced with a flood of advertisement, some people wonder whether it is necessary to have such huge sums spent on advertising. They often cite in illustration of it the attractive, but false and deceptive advertisements to which many consumers fall victim. Why don't we stop advertising and use the money to reduce the price of goods? It sounds like a good idea, but they fail to notice the contribution advertising makes to our society. Because the production of a better product to compete for customers' money is the goal of advertisers, customers are thus given a chance to compare their products and get the best and cheapest one. Besides, as the advertisement can provide people with a lot of immediate and detailed information as to the availability of a certain product, or a service or a job, it makes life much more convenient. And another thing we mustn't forget: the fact that we pay so little for our daily newspapers and TV programs is due entirely to the money spent by advertisers.
Advertising performs such a useful service to our society that we can't imagine what would happen if there were no advertisements. (198 words
My cousin lives in the mountain. Every evening, the most beautiful thing there is the charming sunset.
站在阳台上向远处望去,是连绵起伏的.高山,大约5点时,太阳便悄悄地躲到山的背后。
Standing on the balcony, looking into the distance, is a rolling mountain, about 5 o'clock, the sun will quietly hide behind the mountain.
太阳还是那么灿烂,仿佛永远年轻,永远不老似的。渐渐地,太阳变得通红,大地、天空、云彩,也被太阳映得通红。
The sun is still so bright, as if forever young, never old. Gradually, the sun becomes red, and the earth, sky and clouds are also reflected by the sun.
太阳只剩下半边脸了,它仿佛不舍得离去,还想多看看这美丽的东方。
The sun has only half of its face left. It seems to be reluctant to leave. It also wants to see the beautiful East.
The Father and His Son
Father had a family of sons who were perpetually quarrelling among themselves. When he failed to heal their disputes by his exhortations, he determined to give them a practical illustration of the evils of disunion; and for this purpose he one day told them to bring him a bundle of sticks. When they had done so, he placed the faggot into the hands of each of them in succession, and ordered them to break it in pieces. They each tried with all their strength, and were not able to do it.
He next unclosed the faggot, and took the sticks separately, one by one, and again put them into their hands, on which they broke them easily. He then addressed them in these words: "My sons, if you are of one mind, and unite to assist each other, you will be as this faggot, uninjured by all the attempts of your enemies; but if you are divided among yourselves, you will be broken as easily as these sticks."
一位父亲有几个孩子,这些孩子时常发生口角。他丝毫没有办法来劝阻他们,只好让他们看看不合群所带来害处的例子。为了达到这个目的,有一天他叫他们替他拿一捆细柴来。当他们把柴带来时,他便先后地将那捆柴放在每一个孩子的手中,吩咐他们弄断这捆柴。他们一个个尽力去试,总是不能成功。
然后他解开那捆柴,一根根地放在他们手里,如此一来,他们便毫不费力地折断了。于是他就告诉他们说:「孩子们!如果你们大家团结一致,互相帮助,你们就像这捆柴一样,不能被你们的敌人折断;但如果你们自行,你们就将和这些散柴一般,不堪一折了。
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